The annual look at most-consumed vehicle remarketing content shows what audiences think mattered the most in the mid-decade year.
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Commentary: The average price of a new vehicle in the U.S. is expected to break the $50,000 barrier in 2025, as automakers begin to pass along tariff costs and the market sells a larger share of higher-end vehicles.
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Many imported luxury vehicles tangle with tariffs, and other premium brands reposition product portfolios for higher revenue.
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Enough vehicles are sitting on lots as vehicle days’ supply hovers above last year’s levels, and sales volume lingers well below available inventory.
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With the Court of Appeals temporarily restoring 25% Tariffs, costs, supply chains, and the policy landscape remain uncertain.
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Data indicates tariffs may raise costs for some vehicle models, but automakers remain uncertain how the added expense could inflate consumer pricing.
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New-vehicle affordability declined in April to the worst level yet this year as the bite of higher prices and lower incentives reversed an improving trend.
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Ever since President Trump announced auto tariffs 47 days ago, the cost of new cars has been steadily climbing.
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Commentary/Analysis: The Democratic Party has challenged the industry by pushing an aggressive green agenda while the Trump administration is now forcing tariffs – a one-two punch the industry hardly deserves.
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As April opened, the total supply of new vehicles on dealer lots across the U.S. was down 10%+ and counting with days' supply down to 10.
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