Automotive Finance Corporation (AFC) has named Tiff Arcella as vice president of sales and promoted Devra Callagha to vice president of marketing and business development, the company announced.

Automotive Finance Corporation (AFC) has named two vice presidents, including Tiff Arcella as vice president of sales and Devra Callagha, who has been promoted to vice president of marketing and business development, the company announced.

Arcella joins AFC with nearly 30 years of experience in sales, marketing, and management with an emphasis in technology solutions that serve automotive dealers. Arcella will report directly to Joe Keadle, AFC senior vice president of operations.

“I am honored to join AFC and to have the opportunity to expand their already impressive sales team through coaching and tactical execution,” said Arcella.

Prior to joining AFC, Arcella was with CDK Global for more than 10 years serving most recently as the director of sales.

Callaghan joined AFC in 2013 as director of marketing with more than 25 years of marketing and management experience and has held numerous executive leadership roles in both marketing and operations.

“Devra has demonstrated a proven track record of providing savvy leadership and delivering meaningful results,” said Jim Money, AFC president. “With her combination of experience and insight, she is an excellent leader for this role.”

Callaghan will report to Money and continue to be based out of AFC’s corporate office in Carmel, Indiana.