Vroom is one of the newer companies in the online used retail space having just opened earlier this year, in August 2019 at its Detroit headquarters. - Screenshot via Vroom.com

Vroom is one of the newer companies in the online used retail space having just opened earlier this year, in August 2019 at its Detroit headquarters.

Screenshot via Vroom.com

Vroom, an online used vehicle retailer, recently closed a $254 million Series H funding round.

This investment round brings Vroom’s total capital raised to $721 million, the company announced.

Now that the company has secured this additional capital, it plans to rapidly expand its newly established product and engineering hub in Detroit. In addition, the company stated that it will also use the additional capital to continue investing in its people, technology, product, operations, and marketing.

The bolstered investment in its operations should mean that the company will be using its new funding, in part, to grow its inventory of used vehicles.

Vroom is one of the newer companies in the online used retail space having just opened earlier this year, in August 2019 at its Detroit headquarters.

The company’s ecommerce platform offers thousands of low-mileage, reconditioned used vehicle directly to consumers. It also arranges financing through different lenders. The company recently also recently announced a preferred lending relationship with Chase Auto.  

This funding round was led by Durable Capital Partners LP, funds and accounts advised by T. Rowe Price Associates, Inc.; L Catterton; and others participated as well.

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