Vehicle Remarketing Logo

Incentives to Propel Car Leases in May

The numbers reveal a number of factories, including Ford, are targeting compact and midsize inventory. Ford offered the most generous discounts on vehicles in those segments.

May 5, 2018
2 min to read


Online new-lease marketplace Wantalease.com has released its latest update on new lease offerings for the month of April and a forecast for new leasing trends in May.

The numbers reveal a number of factories, including Ford, are targeting compact and midsize inventory. Ford offered the most generous discounts on vehicles in those segments. Most luxury and midsize SUV brands maintained their lease prices: the Nissan Sentra is currently priced the lowest of all vehicles for the third consecutive month, with payments as low as $109 per month. The Chevrolet Cruze and Ram 1500 Crew Cab both place second for new lease deals with payments of just $169 per month.

Ad Loading...

While most vehicle prices have remained steady into the month of May, many dealers have offered lower lease pricing on compact and midsize cars. The vehicle that saw the largest price drop coming into the month of May was the Ram 1500 Crew Cab with a 28.70% decrease. The vehicle is offered at $169 per month, followed by the Ford Fusion at $199 (-21.44%), the Ford Focus for $179 per month (-11.90%), and the Infiniti QX80 at $669 per month (-10.66%).

The vehicles with the largest increased monthly payment are the Honda Accord with a 29.37% increase, and the Lexus RX 350 with a 10.08% increase in price from March. The Honda Accord is currently offered at $249 per month, while the Lexus RX350 is offered for $429.

“It’s apparent that dealers are finding great value and opportunities in promoting lease opportunities with cars, as many of these vehicles have performance and features that rivals today’s smaller and midsize utility vehicles,” said Scot Hall, executive vice president of Wantalease.com. “We may also want to watch how the price of gas plays a role in smaller car demand, as the price of fuel has risen a little over the last few months.”

Related: Flat Prices, Higher Incentive Spending Signals Headwinds for New-Car Market

More Used Vehicle Values

Series of colored line graphs showing the recent history of average used listing prices.

Used Vehicle Prices Climb Higher As Sales Pace Slows

The higher prices at used retail reflect strong wholesale values earlier in the spring, particularly for older, more affordable vehicles.

Read More →
Dark blue bar graphs showing percentage gains in average wholesale used vehicle prices

Wholesale Used Vehicle Market Sustains Moderate Rise In Values, Prices

Trends continue to normalize after a strong start to the year, as consumers contend with higher gas prices in the coming summer months.

Read More →
Chart comparing April new and used EV sales. New EV sales fell to 76,889 units while used EV sales rose to 42,080, according to Cox Automotive.

Used EV Sales Grow In April

While EV sales declined, used EV sales grew, as tighter inventory and rising prices reflected a more normalized pace for the EV market.

Read More →
Ad Loading...
Blue bar graphs showing wholesale used vehicle price shifts according to vehicle segment.

Wholesale Used Vehicle Prices Slightly Up In April

The Iranian conflict and rising gas prices inject much uncertainty into the future wholesale used vehicle markets, as higher gas prices soak up spendable income from vehicle buyers.

Read More →
collage of conference speakers
Operationsby Chris BrownApril 30, 2026

CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value

The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.

Read More →
Collage of CAR speakers
Used Vehicle Valuesby Chris BrownApril 27, 2026

CAR2026 in Two Words: Velocity, Value (Part 1)

The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.

Read More →
Ad Loading...
Line comparisons of used vehicle inventory set in different colors.
Fleetby News/Media ReleaseApril 20, 2026

March Used Vehicle Inventory Falls To Lowest Since 2019

Franchised and independent dealers had a total of 1.95 million used vehicles in stock in March, the lowest on record in the current data set.

Read More →
 A white Polestar 3 with all doors and trunk lid open while on display at an EV sales event.

Spring Bounce Pushes Q1 Used Vehicle Values Higher

Demand signals remain strong at auctions, with sales conversions, a clear sign of demand, reaching 68.2% in the most recent measure.

Read More →
Graphic promoting CAR 2026 roundtables featuring headshots of five speakers and topics including Wall Street trends, fleet data, upfits, fair market value, and AI in remarketing.
Operationsby Chris BrownMarch 31, 2026

CAR 2026: Get the Wall Street Update on the Key Players in Remarketing

From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.

Read More →
Ad Loading...
Promotional graphic for CAR 2026 panel on data-driven value in commercial vehicles, featuring five industry experts and session details for April 16 in Cleveland.
Fleetby Chris BrownMarch 31, 2026

CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal

Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.

Read More →