Related: Hertz Posts $474M Net Loss for 2016
Hertz Reports Net Loss of $223M
For the first quarter 2017, Hertz Global Holdings Inc. reported declines in revenue and earnings. Hertz’s total revenues were $1.9 billion, a 3% decline year-over-year, while adjusted earnings were negative $110 million — compared to positive $27 million in Q1 2016.

Photo courtesy of The Hertz Corp.

Photo courtesy of The Hertz Corp.
For the first quarter 2017, Hertz Global Holdings Inc. has reported its total revenues as $1.9 billion, a 3% decline versus first quarter 2016.
Adjusted earnings for Q1 were negative $110 million compared to positive $27 million in the same period last year, according to Hertz.
For the third quarter, Hertz reported a net loss (from continued operations) of $223 million, including $30 million of impairment charges. This is compared with a net loss of $52 million during the same period last year. Before income taxes, Hertz’s net loss was $294 million versus $76 million in Q1 2016.
For the U.S., Hertz’s total RAC revenues were $1.4 billion in Q1, a decrease of 4% from last year. Transaction days decreased by 1% year-over-year, primarily driven by one less rental day since 2016 had Leap Day. According to Hertz, pricing dropped 3% in Q1 impacted by an unfavorable customer mix, which the company is looking at in its long-term improvement plan. Adjusted earnings for Q1 were negative $104 million, a $130 million decline from last year.
“As previously outlined, we are executing on a turnaround plan that puts our customers at the center of everything we do,” said Kathryn V. Marinello, president and CEO of Hertz. “Our goal is to strengthen the business to drive predictable, sustainable growth over the long term. While we are mindful of today's headwinds related to used car residual values, our commitment to investing in the business remains steadfast. In particular, we are placing significant emphasis on fleet quality, the customer experience, brand development, and systems transformation. These investments are critical to rebuilding our position as a leader in the global rental car market. While our performance doesn't yet reflect our investments and may continue to be uneven, we are seeing signs of progress.”
In Q1, U.S. RAC net vehicle depreciation per unit per month increased 15% to $348, primarily driven by seasonally weak residual trends. Hertz continued its fleet optimization plan by selling 21% more vehicles year-over-year, according to the company. U.S. vehicle utilization was lower by 3 percentage points in Q1.
Hertz’s total international RAC revenues were $411 million in Q1, a decrease of 5% from Q1 2016. Excluding a $6 million impact of foreign currency exchange rates, revenues dropped 4% due to a 4% decrease in total revenue per transaction day (RPD), according to Hertz.
Originally posted on Auto Rental News
More Operations

Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →
How to Speak the Same Language on Fleet Safety
Drivers, supervisors, and data often speak different safety “languages.” Getting on the same page will drive better results.
Read More →
2026 CAR Awards Celebrate Industry Excellence
CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those using manual workflows and taking a wait-and-see approach.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those that use manual workflows or take a wait-and-see approach.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →
CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal
Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.
Read More →