Fleet Advantage Hires Corporate Controller
Fleet Advantage announced the addition of Jeff Morris to its executive team. Morris will serve as vice president of finance and corporate controller.

Morris

Morris
Fleet Advantage has hired Jeff Morris as its vice president of finance and corporate controller. He will be responsible for oversight of financial controls, advancing finance infrastructure and managing relationships with banking partners and clients.
Morris has a diverse background that includes financial planning, budgeting, forecasting, and accounting operations, as well as experience in SEC regulatory analysis and reporting. He is a CPA.
A seasoned and accomplished financial executive with over 20 years of experience, Morris has held accounting and financial management positions in both public and private sectors, according to the company.
Most recently, Morris served as vice president of accounting and corporate controller at Birks Group, a publicly held luxury jeweler with retail operations in the U.S. and Canada.
He also served as the senior vice president of financial reporting and accounting policy at AmSouth Bank (now Regions Bank) and director of finance at Watsco, Inc. — a large distributer of air conditioning, heating and refrigeration equipment.
Originally posted on Automotive Fleet
More Operations

CAS Automotive Launches Remarketing Service for Damaged, Surplus Equipment
Damaged Equipment expands CAS Automotive’s vehicle remarketing model to commercial equipment, targeting fleet operators, insurers, equipment dealers, and rental companies.
Read More →
Fleet Sales Hold Steady as Commercial Gains Offset Rental Decline
Commercial and government fleet sales increased through July 2026, offsetting most of the decline in rental volume and leaving combined comparable fleet sales 0.5% above the same period last year.
Read More →
Personnel Update: BrickHouse GPS, PRO-VISION, Auto Driveaway, and Proaction
Check out the latest must-know fleet personnel updates from the last couple of months.
Read More →
What Comes Next for Auto Driveaway?
A new Auto Driveaway feature called Arrive provides recipients with live location updates and ETAs during the final hour of a vehicle move, while fleet customers continue to have end-to-end shipment visibility through the company's customer portal.
Read More →
Manheim Index Shows Used-Vehicle Wholesale Prices Up 2.1% in June
The market is seeing stronger appreciation in older used vehicles this year, and the most affordable segments have been among the year’s best performers.
Read More →
Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Stop Remarketing Electric Vehicles Like Gas Cars
The advantages and attributes of electric vehicles are upending the traditional remarketing cycle, requiring fleet sellers to rely on new factors and approaches detailed below.
Read More →
AP Fleet Management Expands Remarketing Program for Commercial Work Trucks
AP Fleet Management expanded its commercial vehicle remarketing program with dedicated resale services and an online marketplace for used work trucks.
Read More →
Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →