ADESA’s Pulse Concludes Economy, Used Car Market, Poised for Strong Second Half
The overall economy, retail auto sales, and wholesale used car market activity all appear to have rebounded in the second quarter – a rebound that will last into 2004, according to the latest edition of ADESA Corporation’s Pulse.
The overall economy, retail auto sales, and wholesale used car market activity all appear to have rebounded in the second quarter – a rebound that will last into 2004, according to the latest edition of ADESA Corporation’s Pulse. The Pulse report cites a rebound in retail used-vehicle sales beginning in June that caused wholesale used-vehicle prices to reach an “inflection point” after a three-year downward trend due to growing new vehicle incentives.
The latest Pulse report, which provides a macro-to-micro review of statistics relating to the $81 billion vehicle remarketing industry, suggests that strong second quarter GDP growth, a recovery in manufacturing, and a bullish stock market run are among the factors indicating a strong second half for 2003. According to ADESA Analytical Services estimates, retail prices for used vehicles have reached an historic low as a percentage of average new-vehicle transaction prices (i.e., retail prices after incentives). This is driving retail demand for used vehicles, which in turn is causing dealers to aggressively bid for additional inventory via the nation’s wholesale vehicle auctions.
“To be sure, downward pressure on used-car prices in the form of high new-car incentives still exists,” said Tom Kontos, vice president of industry relations and analytical services for ADESA Corp. and the report’s author. “However, we are encouraged by data that shows retail used-vehicle sales are increasing and in turn, wholesale prices are firming.”
Even with firmer prices, the ADESA Dealer Optimism Index included in Pulse confirmed that conversion rates (vehicles sold as a percentage of vehicles offered at auction) increased beginning in May. This increase reflects the strength of demand from dealers seeking to obtain needed inventories of used cars in light of strong retail demand. Also, ADESA’s Auction Dealer Inventory Index indicates that excess supplies of used vehicles in storage at auctions have been depleted – providing more support for expectations that auction prices will continue to firm.
The latest issue of Pulse also includes a section on the total loss recovery (salvage) auction industry. Included are trends in “actual cash value” (ACV), or the value of a vehicle immediately prior to determination of total loss, compared to wholesale used vehicle prices. The report shows that ACVs often lag rapid changes in wholesale used-car market values and therefore may understate a totaled car’s value in times of rapid used-car price increases, or overstate its value during times of rapid downturn.
More Operations

CAS Automotive Launches Remarketing Service for Damaged, Surplus Equipment
Damaged Equipment expands CAS Automotive’s vehicle remarketing model to commercial equipment, targeting fleet operators, insurers, equipment dealers, and rental companies.
Read More →
Fleet Sales Hold Steady as Commercial Gains Offset Rental Decline
Commercial and government fleet sales increased through July 2026, offsetting most of the decline in rental volume and leaving combined comparable fleet sales 0.5% above the same period last year.
Read More →
Personnel Update: BrickHouse GPS, PRO-VISION, Auto Driveaway, and Proaction
Check out the latest must-know fleet personnel updates from the last couple of months.
Read More →
What Comes Next for Auto Driveaway?
A new Auto Driveaway feature called Arrive provides recipients with live location updates and ETAs during the final hour of a vehicle move, while fleet customers continue to have end-to-end shipment visibility through the company's customer portal.
Read More →
Manheim Index Shows Used-Vehicle Wholesale Prices Up 2.1% in June
The market is seeing stronger appreciation in older used vehicles this year, and the most affordable segments have been among the year’s best performers.
Read More →
Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Stop Remarketing Electric Vehicles Like Gas Cars
The advantages and attributes of electric vehicles are upending the traditional remarketing cycle, requiring fleet sellers to rely on new factors and approaches detailed below.
Read More →
AP Fleet Management Expands Remarketing Program for Commercial Work Trucks
AP Fleet Management expanded its commercial vehicle remarketing program with dedicated resale services and an online marketplace for used work trucks.
Read More →
Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →