Linda Silverstein Named to NAAA Hall of Fame
SAN FRANCISCO - Linda Silverstein of Ford Motor Company was inducted into the National Auto Auction Association (NAAA) Hall of Fame at the Presidential Gala on Oct. 1, during the association's annual conference in San Francisco.
SAN FRANCISCO - Linda Silverstein of Ford Motor Company was inducted into the National Auto Auction Association (NAAA) Hall of Fame at the Presidential Gala on Oct. 1, during the association’s annual conference in San Francisco. Silverstein is the general manager, remarketing and rental operations for Ford. The award was presented by John Brasher of Brasher’s Auto Auctions.
“Linda is tremendously well-respected throughout the industry, held in high regard by the auctions and her co-workers alike,” said Brasher in making the presentation. “She has guided Ford’s Remarketing and Rental Department through the turbulence experienced by auto industry over the past year, and is working through those challenges with poise and class. We’re all privileged to associate with her, appreciate her friendship and admire her tireless efforts on behalf Ford Motor Company.”
Silverstein has been responsible for Ford Motor Company vehicle remarketing since Oct. 1, 2002. In May 2005, her responsibilities expanded to include certified pre-owned vehicles, and in January 2007, rental operations were added. She works with 56 NAAA auctions in North America.
Silverstein joined the Ford Motor Company in 1982 as an analyst in Ford Division’s Detroit District Sales Office. During her six years in the Detroit office she held various positions including truck merchandising manager, market representation manager, distribution manager, and field manager.
Silverstein has held a variety of marketing and sales positions at Ford Division and Lincoln Mercury Division in Atlanta, Detroit, and San Francisco. She also held several staff positions, including work in dealer communications, advertising, and cross-vehicle line strategy. Additionally, she has worked outside of the company’s marketing divisions, including the sales operations controller’s office and in the strategy and advanced planning office in product development.
Silverstein was named Auction Department Manager in Oct. 2001. Prior, Silverstein was the head of automotive remarketing services where she had the opportunity to start a new business venture for the Ford Motor Company. Her team offered the company’s remarketing capabilities to external customers. Today, automotive remarketing services is fully integrated into Vehicle Remarketing.
Silverstein joined the Ford Motor Company in 1982 directly from Babson College in Massachusetts, where she earned an MBA. She earned a bachelor’s degree in Economics from the University of Massachusetts in 1980.
Hall of Fame Award Recipients
1968 Jack G. Charlesworth
1969 C.H. Van Steenberg
1970 Charles B. Neely, Frank B. Clement, and Timothy E. Anspach
1971 Elmo L. Joseph
1972 Dennis A. Kuhn, Fred M. MacDougall, and J. Martin Rawls
1973 Harold C. Henry, William N. Thee, Lawrence G. Tribble, and Harry Whitney
1974 Jacob H. Ruhl and William G. Morgan
1975 Melvin E. Reid and Tom Adams, Sr.
1976 Thomas W. Beasley and Lawrence Tarleton
1977 M.D McCollum and Edward Sullivan
1978 Sydney Friedlander and Norman Early
1979 Nicholas P. Cocoves and David B. Spielman
1980 J.B. Patterson and M.A Kottler
1981 J.C. Clanton, Jr. and Charles French
1982 Don Rogers and Claude Scoggins
1983 Frank S. Grochal and Warren V. Young
1984 Leona Drake and Bob McDevitt
1985 Tom S. Bruce and Gene McDonald
1986 Sam Gelt and James Lawrence
1987 J. Frank Brasher and Mel Suhr
1988 Bernard Hart and David Cape
1989 Clyde (Red) Hillwig, Jan Merritt, and Pete Murray
1990 Frank Hildreth and James Terry
1991 Mike Richardson and Mike McHale
1992 Tom Adams, Jr.
1993 Jim Seder and Lynn Weaver
1994 Jim Wheatley
1995 Bob August and Tom Cunningham
1996 Jacob Hershey, Sr. and Wayne Synder
1997 Barbara Wheatley and Virgil Matczak
1998 Darryll Ceccoli and Dave Osterhoff
1999 J. Omar Landis and Bob Burnett
2000 Tony Moorby and Tom Kniivila
2001 Burt Greenwood and Woody Miller
2002 Ruth Hart-Stephens and Ken Widmeyer
2003 Chuck Stepter and Joe Lyng
2004 Berta Phelps and Larry Hedrick
2005 Larry Brasher and David Langley
2006 Don DeVries and Mercedes Ruiz
2007 Larry Tribble, Jr. and Jeff Heichel
2008 Raymond C. Nichols and Stephen Houston
2009 Linda Silverstein
More Operations

The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →
How to Speak the Same Language on Fleet Safety
Drivers, supervisors, and data often speak different safety “languages.” Getting on the same page will drive better results.
Read More →
2026 CAR Awards Celebrate Industry Excellence
CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those using manual workflows and taking a wait-and-see approach.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those that use manual workflows or take a wait-and-see approach.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →
CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal
Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.
Read More →
TSD Mobility, UVeye Partner On Automated Vehicle Inspections
The enhanced technology allows rental car operations, dealerships, and auctions to compare a vehicle’s condition at pickup and drop-off within the same rental or loaner record.
Read More →