Hatfield Auto Auction, 'The Original Chrysler Sale,' Marks 40 Years with DaimlerChrysler
Manheim has announced that Hatfield Auto Auction in Hatfield, Pa., marked its 40th year with DaimlerChrysler by selling all 1,000 vehicles that ran across the block at its Home Run Derby sales event held June 10.
Manheim has announced that Hatfield Auto Auction in Hatfield, Pa., marked its 40th year with DaimlerChrysler by selling all 1,000 vehicles that ran across the block at its Home Run Derby sales event held June 10.
“This was one of our best sales of the year in the Northeast, in regards to prices and dealer attendance,” said Steve Solomon, regional manager for DaimlerChrysler Remarketing. “We had more than 200 dealerships represented, and we achieved a 100-percent sale ratio.”
More than 52 dealers participated in the sale via Manheim Simulcast, an online service that enables dealers to purchase vehicles remotely as they run through the lanes. Online dealers purchased 81 vehicles.
Hatfield Auto Auction transformed its first three lanes into a baseball park for the special sale.
The highest-volume buyer of the day, Dover CP of New Jersey, which bought 78 vehicles, won a trip to Los Cabos, Mexico. In addition, Hamilton Chrysler Plymouth of New Jersey won a trip to the Major League Baseball All-Star Game at Minute Maid Park in Houston, Texas.
The event was part of a special campaign marking the 40th year that DaimlerChrysler has been selling vehicles at Manheim auctions. Each of Manheim’s DaimlerChrysler factory sale locations will host a 40th anniversary/Home Run Derby sale by October.
More Operations
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →
How to Speak the Same Language on Fleet Safety
Drivers, supervisors, and data often speak different safety “languages.” Getting on the same page will drive better results.
Read More →
2026 CAR Awards Celebrate Industry Excellence
CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those using manual workflows and taking a wait-and-see approach.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those that use manual workflows or take a wait-and-see approach.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →
CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal
Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.
Read More →
TSD Mobility, UVeye Partner On Automated Vehicle Inspections
The enhanced technology allows rental car operations, dealerships, and auctions to compare a vehicle’s condition at pickup and drop-off within the same rental or loaner record.
Read More →