Harley-Davidson Financial Services, Inc. Joins the IARA
MT. ARLINGTON, NJ - The International Automotive Remarketers Alliance (IARA) announced that Harley-Davidson Financial Services, Inc. has joined the IARA.
MT. ARLINGTON, NJ - The International Automotive Remarketers Alliance (IARA) announced that Harley-Davidson Financial Services, Inc. (HDFSI) has joined the IARA.
"The IARA is pleased to welcome Harley-Davidson Financial Services, Inc. and looks forward to their participation," said Matt Marks, IARA executive director. "HDFSI is a strong addition to our present consignor membership and brings valuable industry experience which will benefit the membership."
About Harley-Davidson Financial Services
Harley-Davidson Financial Services (HDFS), a wholly owned subsidiary of Harley-Davidson, Inc., provides wholesale and retail financing, insurance, and credit card programs to Harley-Davidson dealers and riders in the U.S., Canada, and select European countries. HDFS finances riders' purchases of Harley-Davidson branded motorcycles, parts, accessories and general merchandise. HDFS also offers motorcycle insurance, an extended service plan, and other protection plans. HDFS offers Harley-Davidson dealerships floor plan financing, dealership and garage insurance and insurance coverage for events and rentals.
About the IARA
The IARA (www.iaraonline.org) is a nonprofit professional organization for remarketers which was formed in 2001 in order to provide a venue for consignors to address remarketing industry issues. IARA consignor members remarket over 1.5 million vehicles annually. The IARA meets twice a year in March and August to address industry issues through its acclaimed roundtable series sessions.
More Operations
Fleet Sales Hold Steady as Commercial Gains Offset Rental Decline
Commercial and government fleet sales increased through July 2026, offsetting most of the decline in rental volume and leaving combined comparable fleet sales 0.5% above the same period last year.
Read More →
What Comes Next for Auto Driveaway?
A new Auto Driveaway feature called Arrive provides recipients with live location updates and ETAs during the final hour of a vehicle move, while fleet customers continue to have end-to-end shipment visibility through the company's customer portal.
Read More →
Manheim Index Shows Used-Vehicle Wholesale Prices Up 2.1% in June
The market is seeing stronger appreciation in older used vehicles this year, and the most affordable segments have been among the year’s best performers.
Read More →
Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Stop Remarketing Electric Vehicles Like Gas Cars
The advantages and attributes of electric vehicles are upending the traditional remarketing cycle, requiring fleet sellers to rely on new factors and approaches detailed below.
Read More →
AP Fleet Management Expands Remarketing Program for Commercial Work Trucks
AP Fleet Management expanded its commercial vehicle remarketing program with dedicated resale services and an online marketplace for used work trucks.
Read More →
Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →
2026 CAR Awards Celebrate Industry Excellence
CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →