FLD Launches ActionAssets.com
DELRAY BEACH, FL - FLD, Inc., an automotive remarketing leader for 30 years, announced the launch of ActionAssets.com, a groundbreaking online marketplace for asset managers and commercial and municipal fleet managers to sell surplus inventory.
DELRAY BEACH, FL - FLD, Inc., an automotive remarketing leader for 30 years, announced the launch of ActionAssets.com, a groundbreaking online marketplace for asset managers and commercial and municipal fleet managers to sell surplus inventory.
ActionAssets utilizes a unique web-based marketplace that connects sellers to buyers for a wide range of surplus inventory in an open sale environment. “ActionAssets is built for speed, efficiency and a reduced cost of sale,” said Gary Mott, vice president, FLD, Inc.
ActionAssets.com offers a “one-stop-selling” platform for disposal of surplus assets. Sellers can combine conventional fleet assets such as cars, trucks, vans and specialized equipment with non-rolling assets such office equipment and even unique inventory such as real estate and satellite dishes.
ActionAssets offers consignors a guaranteed reserve on all titled vehicle assets and most bills of sale on road equipment. Once the condition report has been submitted, ActionAssets sets a guaranteed price on the asset. If the asset does not get a bid greater than the guarantee, ActionAssets will buy the asset for that price, or the consignor can relist or sell elsewhere. As well, the bidding starts at the guaranteed price, not below. This “Absolute” price means buyers don’t have to wait for bids to hit a reserve—the reserve is met on the first bid, leading to a quicker sale.
ActionAssets.com has streamlined the sales process with a comprehensive suite of web tools.
Buyers have one point of contact to complete all transactions and have multiple online payment options. Sellers can track sales easily in multiple formats, while archived data is readily accessible. Standardized condition reports make it easy to assess the current state of any asset on the site, regardless of the seller. Sellers are free to write their own condition reports or use ActionAsset’s condition report writing service. These and other services are offered at little to no cost.
The ActionAssets.com platform is driven by its parent its company, FLD, Inc., and is backed by FLD’s 30 years’ experience in automotive remarketing. “FLD brings tremendous value in its investment in technology to the ActionAssets platform,” said Mott. “FLD opens doors for our clients to multiple markets of potential buyers for the maximum return on investment. We’re ‘market makers.’”
More Operations

Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Stop Remarketing Electric Vehicles Like Gas Cars
The advantages and attributes of electric vehicles are upending the traditional remarketing cycle, requiring fleet sellers to rely on new factors and approaches detailed below.
Read More →
Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →
How to Speak the Same Language on Fleet Safety
Drivers, supervisors, and data often speak different safety “languages.” Getting on the same page will drive better results.
Read More →
2026 CAR Awards Celebrate Industry Excellence
CAR’s annual Fleet Remarketing Awards opened a reimagined 2026 conference designed to bridge the worlds of fleet management and automotive remarketing.
Read More →
The Predictive Pivot: How AI and Data Are Redefining Auto Logistics in 2026
AI is no longer a luxury but the baseline for profitability in 2026. Auto haulers that adopt these tools now will quickly outpace those using manual workflows and taking a wait-and-see approach.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →