Chrysler Group Certified Pre-Owned Vehicles Set 2004 Sales Record
AUBURN HILLS, MI – Chrysler Group reported record sales for its Certified Pre-Owned Vehicles (CPOV) for December 2004 of 9,892 units, an increase of 69 percent compared to December 2003 when 5,853 units were sold.
AUBURN HILLS, MI – Chrysler Group reported record sales for its Certified Pre-Owned Vehicles (CPOV) for December 2004 of 9,892 units, an increase of 69 percent compared to December 2003 when 5,853 units were sold. Total CPOV sales for 2004 also set a new record, posting sales of 100,360 units, an increase of 23 percent over 2003 sales of 81,297 units. Sales for 2004 marked the first time that Chrysler Group CPOV sales exceeded 100,000 units in one year.
All three Chrysler Group brands posted year-over-year CPOV sales gains in 2004. The Chrysler brand posted CPOV sales of 28,837 units, an improvement of 45 percent over 2003 sales of 19,834 units. The Dodge brand continued its position as the Chrysler Group CPOV volume sales leader, posting sales of 48,869 units, 22 percent higher than Dodge brand CPOV sales of 40,107 units in 2003. Jeep CPOV sales increased 5 percent to 22,654 units compared to 2003 sales of 21,612 units.
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