Vehicle Remarketing Logo

Bobit Business Media Inc. (BBM) Launches The Fleet Source

Bobit Business Media recently announced the launch of TheFleetSource.com.

A blue Fleet Source graphic has the logo overlaying a square blue box, with opaque, transparent Fleet Fact Book covers laid behind it.

The Fleet Source is a new digital sourcing platform connecting fleets with leading industry solutions.

Image: Automotive Fleet / Bobit

2 min to read


Bobit Business Media Inc. (BBM) announces its new digital sourcing platform, TheFleetSource.com. This powerful new platform is designed to help fleet professionals discover, learn, and connect with suppliers across many major categories of fleet operations. Developed by the teams behind Automotive Fleet, Government Fleet, Heavy Duty Trucking, and Work Truck, The Fleet Source brings together BBM’s trusted industry insights and editorial expertise since 1961 with AI-driven guidance to make fleet sourcing smarter.

The Fleet Source serves as an interactive digital extension of the 2026 Fleet Fact Book and Buyer’s Guide, offering fleet decision makers a smarter way to research solutions, compare suppliers, and prepare for RFP’s or shortlist evaluations. BBM’s fleet audience can browse supplier listings, watch product videos, access curated content, and explore searchable content found in the 2026 Fleet Fact Book.

Ad Loading...

“Now is the time to make the connection to bridge trusted fleet industry content and sourcing products without vendor bias, general internet search or AI hallucination,” says Colin Sutherland, CEO of BBM. “Our goal is share relevant content and product sourcing in one trusted sourcing site.  The Fleet Source democratizes solutions from companies large and small. “ 

A key feature of The Fleet Source is Ask BiBi, BBM’s AI Fleet Companion, which delivers customized recommendations for users by combining AI capabilities with industry expertise. Users can ask questions, request product queries, and connect with suppliers based on their needs. 

The Fleet Source also offers Virtual Supplier Matchmaking, enabling fleets to schedule discovery meetings with verified suppliers. These meetings are integrated with B2X Rewards (coming January 2026), allowing participants to earn points redeemable for rewards such as an all-inclusive trip to BBM’s Industry Summit in Phoenix, AX in September 2026.

The Fleet Source is now live and available at www.TheFleetSource.com, with continued developments such as B2X Rewards rolling out at the start of Q1 2026.

About Bobit Business Media Inc. (BBM)

Bobit Business Media Inc. (BBM) is a business-to-business media and marketing solutions company that helps market leaders connect, thrive, and stay ahead of market trends. With a keen understanding of their clients’ needs, BBM delivers tailored marketing strategies, industry events that foster collaboration, and a range of media solutions designed for business expansion. Backed by decades of industry expertise and trusted brands, BBM remains a trailblazing leader – challenging the norm while providing the tools and insights businesses need to thrive in a rapidly shifting B2B landscape. 

Originally posted on Automotive Fleet

More Operations

Collage of CAR speakers
Used Vehicle Valuesby Chris BrownApril 27, 2026

CAR2026 in Two Words: Velocity, Value (Part 1)

The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.

Read More →
Graphic promoting CAR 2026 roundtables featuring headshots of five speakers and topics including Wall Street trends, fleet data, upfits, fair market value, and AI in remarketing.
Operationsby Chris BrownMarch 31, 2026

CAR 2026: Get the Wall Street Update on the Key Players in Remarketing

From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.

Read More →
Promotional graphic for CAR 2026 panel on data-driven value in commercial vehicles, featuring five industry experts and session details for April 16 in Cleveland.
Fleetby Chris BrownMarch 31, 2026

CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal

Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.

Read More →
Ad Loading...
A rental car rolling through a UVeye overhead vehicle inspection terminal.
Operationsby News/Media ReleaseMarch 13, 2026

TSD Mobility, UVeye Partner On Automated Vehicle Inspections

The enhanced technology allows rental car operations, dealerships, and auctions to compare a vehicle’s condition at pickup and drop-off within the same rental or loaner record.

Read More →
Graphic promoting a CAR 2026 conference session showing four speaker headshots above the title “What Really Moves Vehicle Value Now — And What Doesn’t” with automotive conference branding
Operationsby Chris BrownMarch 11, 2026

CAR 2026: What Really Moves Vehicle Value Now — And What Doesn’t

A panel at the 2026 Conference of Automotive Remarketing will examine how resale value is created across the vehicle lifecycle and which traditional remarketing practices still deliver ROI.

Read More →
A collage of two photos of day cab trucks above a checklist for maximizing resale values.
Used Vehicle ValuesMarch 1, 2026

How To Maximize TCO and Resale Value in Day Cab Fleets

Smart operational and spec'ing decisions can dramatically improve both the total cost of ownership during use and the resale value when it's time to remarket day cabs.

Read More →
Ad Loading...
Image of rows of cars and a shopping cart.
Used Vehicle Valuesby Chris BrownMarch 1, 2026

How to Drive Better Returns on De-Fleeted Vehicles in 2026

Smart remarketing begins before vehicles enter the fleet, and is built on strong data and stronger FMC partnerships.

Read More →
Summary table of January auction sales report.
Used Vehicle Valuesby News/Media ReleaseFebruary 9, 2026

Auction Sales Kick Off 2026 In High Step

Winter snowstorms and frosty freeze-overs could not slow down the hot vehicle auction action nationwide in January.

Read More →
Arun Rajagopalan's, CEO and co-founder of Motorq, headshot is placed above text about the 2026 CAR conference.
Operationsby Chris BrownFebruary 6, 2026

CAR 2026: Rethinking Vehicle Valuation Through Health Data

How can vehicle-sourced performance data change the way fleets assess condition, time de-fleets, and set remarketing expectations? A seminar at the 2026 Conference of Automotive Remarketing (CAR) has answers.

Read More →
Ad Loading...
A star B2X logo sits on a white and blue background with arrows pointing to the right.
Operationsby StaffJanuary 29, 2026

Bobit Business Media Inc. (BBM) Launches B2X Rewards

B2X Awards is one of Bobit's newest initiatives dedicated to increasing engagement across the company's sites.

Read More →