Emkay's Remarketing Program Maintains IARA Certification
Emkay's Vehicle Remarketing Department has been re-certified by the International Automotive Remarketers Alliance (IARA) Certified Automotive Remarketer (CAR) program, the fleet management company announced.
Emkay's Vehicle Remarketing Department has been re-certified by the International Automotive Remarketers Alliance (IARA) Certified Automotive Remarketer (CAR) program, the fleet management company announced.
Emkay was the first fleet management company to achieve this designation back in 2010, and it is now a standard in the remarketing world.
The certification has been awarded to John Elizaga, director of vehicle remarketing; Mona Spoon, territory manager; and Dave Thomson, territory manager.
The IARA CAR program covers remarketing channels, pre-sale activities, actual sale activities, post-sale activities, legal and ethics issues, and terminology. Recertification requires that each applicant pass a test comprised of 50 core questions taken from all 20 course exams.
"At Emkay we are consistently innovating which includes taking the extraordinary and making it a standard," said Andrew Griffith, vice president of operations and IT. "This new standard within our company is pushing the bar to enable us to provide a simple better and different client experience."
Originally posted on Automotive Fleet
More Operations
CAS Automotive Launches Remarketing Service for Damaged, Surplus Equipment
Damaged Equipment expands CAS Automotive’s vehicle remarketing model to commercial equipment, targeting fleet operators, insurers, equipment dealers, and rental companies.
Read More →
Fleet Sales Hold Steady as Commercial Gains Offset Rental Decline
Commercial and government fleet sales increased through July 2026, offsetting most of the decline in rental volume and leaving combined comparable fleet sales 0.5% above the same period last year.
Read More →
Personnel Update: BrickHouse GPS, PRO-VISION, Auto Driveaway, and Proaction
Check out the latest must-know fleet personnel updates from the last couple of months.
Read More →
What Comes Next for Auto Driveaway?
A new Auto Driveaway feature called Arrive provides recipients with live location updates and ETAs during the final hour of a vehicle move, while fleet customers continue to have end-to-end shipment visibility through the company's customer portal.
Read More →
Manheim Index Shows Used-Vehicle Wholesale Prices Up 2.1% in June
The market is seeing stronger appreciation in older used vehicles this year, and the most affordable segments have been among the year’s best performers.
Read More →
Commercial Fleet Sales Contribute To June, YTD Gains
The fleet sector has boosted its vehicle purchases at a reliable pace in the first half of this year compared with 1H 2025.
Read More →
Stop Remarketing Electric Vehicles Like Gas Cars
The advantages and attributes of electric vehicles are upending the traditional remarketing cycle, requiring fleet sellers to rely on new factors and approaches detailed below.
Read More →
AP Fleet Management Expands Remarketing Program for Commercial Work Trucks
AP Fleet Management expanded its commercial vehicle remarketing program with dedicated resale services and an online marketplace for used work trucks.
Read More →
Used EVs Strengthen Overall Electric Vehicle Market
The latest sales data point to several reasons for the divergent trends in new and used EVs that can factor into fleet cycling decisions.
Read More →
The Data-Driven Haul: 5 Ways AI is Leveling the Playing Field in Auto Transport
Large and small transport fleets are becoming more competitive as predictive analytics and real-time data inform the logistics decision chain.
Read More →