CARMEL, IN - Just months after announcing the acquisition of OPENLANE, ADESA has already launched a single-sign on function on ADESA.com. Customers visiting ADESA.com need to sign in only once to view online wholesale inventory on both ADESA.com and OPENLANE.com.
"Facilitating easier access to an even larger pool of inventory is just the beginning," said ADESA President and CEO Tom Caruso. "ADESA and OPENLANE will continue to work together to build services that benefit our customers and provide end-to-end remarketing solutions for our industry."
ADESA and OPENLANE already serve the same client base: major commercial accounts and dealers throughout the United States and Canada. Now, this customer base has access to more diverse upstream, mid-stream and downstream solutions for their unique remarketing needs.
"Our businesses really complement each other," said OPENLANE President and CEO Peter Kelly. "Partnering our online offerings with physical auction locations positions us to deliver a more robust marketplace for our customers, not to mention the added convenience and enhanced services they'll enjoy from a single sign-on for both websites."
Customers will need a current ADESA.com and OPENLANE.com account to utilize the new single-sign on functionality via ADESA.com. For more information or to register for an OPENLANE account, call OPENLANE at 866-969-0321 or email firstname.lastname@example.org.
Originally posted on Automotive Fleet