CARMEL, IN – ADESA has made an equity investment in Live Global Bid, Inc. (LGB), a technological online interactive auction software company and ADESA's system provider of LiveBlock. LGB is a division of Live Global Communications, headquartered in Canada.
LiveBlock offers ADESA's customers the choice of either attending a live physical auction or participating in that auction in an online bidding format. It provides bidders with real-time simultaneous video and audio of a live auction and has been recently enhanced to allow bidders to monitor and participate in up to four auctions at the same time. Terms of the investment were not disclosed.