Edmunds Forecasts New-Vehicle Sales Decline in January
Edmunds forecasts that 1,121,932 vehicles will be sold in the U.S. through January, marking a 1.4% year-over-year decline, and representing a seasonally adjusted annual rate (SAAR) of 16.7 million.
Edmunds forecasts that 1,121,932 vehicles will be sold in the U.S. through January, representing a seasonally adjusted annual rate (SAAR) of 16.7 million.
A SAAR of 16.7 million would mark a 29.8% decline in sales from the previous month, and a 1.4% decline from the same time last year. Reasons cited for the declines include a pullback in incentives and severe winter weather in many parts of the U.S.
“In January, automakers are expected to pull the reins in on the more generous incentive programs that we saw at the end of 2017,” said Jessica Caldwell, executive director of industry analysis at Edmunds. “However, it’s typical to see a slowdown in at dealerships in January following the high-selling holiday months. This isn’t necessarily a solid indicator of the direction that the year is head in terms of overall sales.”
Breaking it down by manufacturer, Edmunds expects all manufacturers to experience a month-over-month decline in sales. Year-over-year, however, Toyota is expected to see the highest increase in sales, with sales expected to grow 7.7% year-over-year.
Similarlily, Toyota is also expected to gain the largest amount of market share in January, compared to the same time last year. GM is expected to see the second-highest gain in market share through the month.
Fleet sales are expected to account for 19.5% of vehicle sales.
More Used Vehicle Values
Used EV Sales Grow In April
While EV sales declined, used EV sales grew, as tighter inventory and rising prices reflected a more normalized pace for the EV market.
Read More →
Wholesale Used Vehicle Prices Slightly Up In April
The Iranian conflict and rising gas prices inject much uncertainty into the future wholesale used vehicle markets, as higher gas prices soak up spendable income from vehicle buyers.
Read More →
CAR 2026 Recap Part 2: Closing the Gap Between Data & Remarketing Value
The second half of CAR 2026 examined how fleets can translate lifecycle strategy, vehicle data, and market shifts into higher real-world results.
Read More →
CAR2026 in Two Words: Velocity, Value (Part 1)
The 2026 Conference of Automotive Remarketing convened with a mandate to involve a new constituency — fleet managers — and an updated mission to demonstrate unrealized value in de-fleeted vehicles.
Read More →
March Used Vehicle Inventory Falls To Lowest Since 2019
Franchised and independent dealers had a total of 1.95 million used vehicles in stock in March, the lowest on record in the current data set.
Read More →
Spring Bounce Pushes Q1 Used Vehicle Values Higher
Demand signals remain strong at auctions, with sales conversions, a clear sign of demand, reaching 68.2% in the most recent measure.
Read More →
CAR 2026: Get the Wall Street Update on the Key Players in Remarketing
From a Wall Street analyst's take on remarketing's key players to whether fleets need their own version of Carfax, CAR 2026's afternoon roundtables will answer key operational and industry questions.
Read More →
CAR 2026 Session to Uncover the Missing Data That's Costing Fleets at Disposal
Work trucks lose value at remarketing, not because they aren't worth more, but because the data to prove it rarely makes it to the auction.
Read More →
EV Market Feeling The New Reality Of Steep Losses
New EV sales declined year over year in February while used EV demand rose, as prices fell and inventory tightened across both segments.
Read More →
CAR 2026: What Really Moves Vehicle Value Now — And What Doesn’t
A panel at the 2026 Conference of Automotive Remarketing will examine how resale value is created across the vehicle lifecycle and which traditional remarketing practices still deliver ROI.
Read More →