Cox Enterprises donated more than $1.7 million to the Movember Foundation in support of men’s health initiatives. The Cox Movember Network, which includes more than 1,600 employees, vendors, partners and friends, raised $885,000 that was matched by the James M. Cox Foundation. Cox Enterprises is Movember’s Top Global Network and the Largest Global Corporate Contributor to Movember’s 2014 campaign.
“Our Chairman Jim Kennedy was diagnosed with prostate cancer earlier this year,” said Cox Enterprises President and CEO John Dyer. “While Jim’s prognosis is good, it brings to light the need for education and funds to support men’s health. Jim and his family have always demonstrated an immense passion for Cox and its employees, and it’s in that same spirit that we launched Movember at Cox.”
The Movember Foundation is the leading global organization committed to changing the face of men’s health. To show support, men, called Mo Bros, grow moustaches and raise funds for the 30 days of November by encouraging friends and family to donate to their moustache growing efforts. The women, called Mo Sistas, help raise funds by either supporting a Mo Bro or starting their own team. All funds donated are directed towards men’s health issues, specifically prostate cancer, testicular cancer and mental health.
Jamie Kennedy, Cox Enterprises board member and Jim Kennedy’s son, initiated the company’s involvement and served as Cox’s primary Mo Bro. Cox is a first time participant in Movember and initially had a fundraising goal of $250,000, which was surpassed during the first few days of the campaign. Employees and company partners across the nation rallied behind the cause, grew moustaches and spread the word about men’s health. “Get Moving” events were held to encourage healthy lifestyles among employees, and Cox’s media properties covered the topic to raise awareness among viewers and readers.