This year Southern Auto Auction opened four additional lanes, accommodating more cars for Southern’s buyers, and better numbers for the auction’s sellers, all with a paperless block procedure. With the opening of lanes 15, 16, 17, and 18 came the debut of the Red Line Café, a new addition to the auction facility. The same food that Southern Auto Auction is known for is served in the new café, designed with a racing décor.
Prizes and gifts will be awarded weekly throughout the Dealer Appreciation Promotion. Among the prizes are a 51-inch big screen TVs, two DVD/VCR combo TVs, two racing arm chairs, a snowmobile, snow blower, generator, and sound system. In addition, the fleet/lease/factory departments will be giving away a variety of gifts, including sports memorabilia, jackets, clocks, bikes, remote-controlled cars, gift cards, floats, and trips.
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