REDWOOD CITY, CA – OPENLANE, Inc., an online company in North America for automotive dealers to buy and sell wholesale vehicles, announced that it will power the online remarketing program for Mazda vehicles, allowing Mazda dealers to access a wide inventory of off-lease Mazda vehicles via wholesale auction online. The site, which will be branded as Mazda Vehicle Remarketing (www.mazdavehicleremarketing.com), provides first access to vehicles nationwide before they are made available elsewhere.
Mazda dealers throughout the U.S. can take advantage of the ease and efficiency of purchasing vehicles online without having to leave the dealership. In addition to having the ability to purchase off-lease Mazda vehicles, dealers can also enter lease returns directly into the system via an online grounding tool that OPENLANE specifically developed for Mazda.
“By offering an additional inventory source for our dealers, Mazda Vehicle Remarketing brings greater access to Mazda vehicles,” said Robert Fecher, Manager, Portfolio Valuation & Remarketing, Mazda North American Operations. “OPENLANE worked closely with us to create a system that would benefit our dealers across the country.”
When purchasing through the Mazda Vehicle Remarketing program, Mazda dealers also benefit from the wide variety of services provided by OPENLANE for its wholesale auction solutions. Services available to dealers include: floorplanning and financing options; vehicle condition reports; live online customer service and support; title transfers; third-party vehicle inspections; arbitration support; and transportation.
“We’re pleased to be extending our relationship with Mazda to create the Mazda Vehicle Remarketing program and bring the myriad benefits of online auctions to thousands of dealers nationwide, as well as provide an additional source for selling off-lease vehicles,” said Peter Kelly, President, OPENLANE. “By truly understanding Mazda’s needs, we were able to customize a platform to enable Mazda dealers to streamline their purchasing process and provide a more efficient way of remarketing lease returns.”