SCHAUMBURG, IL — An ever-struggling economy has many car buyers shopping for used vehicles. Vehicle history reports are important tools in understanding a used-vehicle’s past, and, as recent research has shown, AutoCheck vehicle history reports are likely to have more reported accidents than Carfax, according to Pipal Research.
According to new, quantitative analysis conducted by Pipal Research — an independent, custom research firm — used-vehicle history reports from Experian’s AutoCheck contain two times the number of reported accidents as vehicle history reports from Carfax, another vehicle history report brand.
“It’s clear that not all vehicle history reports are equal when it comes to reported accident information,” said Scott Waldron, president of Experian Automotive. “With two times the number of reported accidents as the competition, we are clearly giving consumers a better means of understanding events in a vehicle’s history that could affect its value, reliability and safety.”
A 2006 research study from The Blackstone Group showed that car shoppers are more interested in accident information than any other information by a wide margin. Having access to AutoCheck’s level of reported accident information can help anyone buying a used vehicle make an informed, confident purchase decision.
“We know that, more than anything, consumers in the market for a vehicle want to know if the vehicle they are interested in has been in an accident,” Waldron continued. “That is why we have continuously invested in our AutoCheck reports to provide consumers with the information they want and need most when making a decision to buy a used vehicle.”
The vehicle history study from Pipal Research was commissioned by Experian Automotive and analyzed more than 50,000 reports from Carfax and AutoCheck. For more information on AutoCheck’s advantages over Carfax, visit www.autocheck.com.