LAS VEGAS – The Conference of Automotive Remarketing (CAR) 2009 has added a new keynote speaker, Ed Curry, national director of pre-owned sales for Asbury Automotive Group. His presentation will address the topic: “What Dealers Want from Remarketers and Online Sales.” The session will take place on Feb. 25 at 1:40-2:10 p.m.

The session will highlight how today’s market is forcing dealers to be highly selective of the vehicles purchased at auction or online. Curry will identify the factors that lead to dealers to bid in the lanes or online.

Curry, former vice president of dealer sales for OPENLANE and vice president of Sonic Automotive, will discuss what consignors can do to enhance the value of their vehicles to dealers both in the auction lanes and online.