AGOURA HILLS, CA – Keith Zaring has joined First Choice Remarketing as director of business development. Zaring has 11 years of fleet industry experience and has built two fleet departments from the ground up during his time in the business.

He spent the past eight years managing T-Mobile’s ever-changing fleet of vehicles.

Zaring deployed a combination of services and improved efficiencies to keep his fleet staff down to two, while the fleet grew from 350 units to its current size — over 2,300 units. He plans to use his experience in selector-list development, lifecycle cost analysis, vehicle cycling, driver risk mitigation, and fleet department staffing to provide value-added consultation for FCR clients.