ATLANTA – Manheim Daytona Beach sold all units offered by Harley-Davidson Financial Services on Oct. 12 at its first Biketoberfest Motorcycle Auction, the auction’s largest motorcycle sale to date.

“We could not have asked for better results from Manheim Daytona Beach,” said Dave Woods, remarketing manager for Harley-Davidson Financial Services. “The team at Manheim Daytona Beach was great to work with, and we look forward to working with Manheim again at upcoming sales.”

Biketoberfest Motorcycle Auction was a record-breaking sale for Manheim Daytona Beach. Harley-Davidson Financial Services sold all 81 units offered at the sale. Several other consignors also participated in the sale, offering 175 total units, 131 of which were sold. Unit selling price at the sale was 102 percent based on NADA clean book. Approximately 200 bidders participated in the auction in-lane or online via Manheim Simulcast.

The sale kicked off Biketoberfest, a motorcycle festival that was held from Oct. 18 through Oct 21. The event attracts hundreds of thousands of motorcycle enthusiasts to Daytona Beach.

Following the success of the Daytona sale, Manheim Indianapolis will host pilot sales for Harley-Davidson Financial Services over the course of four months beginning in November. Approximately 100 units will be offered by Harley-Davidson Financial Services during Manheim Indianapolis’ regularly scheduled PowerSports sales, which will feature a total of 400 units and include Suzuki, Yamaha, Kawasaki, and Polaris units from HSBC, ATVs, and street bikes from Honda Financial Services, and others. Sales are scheduled for the following dates at 9 a.m.:

  • Wednesday, Nov. 7.

  • Wednesday, Dec. 5 (Holiday sale featuring gifts and prizes).

  • Wednesday, Jan. 9.

  • Wednesday, Feb. 6.