MT. LAUREL, N.J. – Automotive Resources International (ARI) reports $80 million in upstream remarketing sales for 2006. ARI’s multi-faceted approach to increasing upstream sales in 2006 realized the sale of over 10,000 vehicles to client’s drivers, employees, and other individuals during the year. Increased ARI direct sale channels, a larger overall inventory, and rising sale prices also contributed to ARI’s success.
ARI’s upstream platform features ARIAutoDirect, ARI’s Web site where clients’ employees can purchase vehicles at a fixed wholesale price. Employees can view a complete vehicle assessment that includes digital photos, full inspection of the vehicle, financing, warranties, and transportation.
The process starts with an automated price letter program that allows tailored wording, pricing, mailing, and/or e-mailing options to match each client’s needs. ARI also launched its new MV3 pricing system during the year to help fleet managers determine vehicle values accurately and easily, facilitating more sales to individuals.
ARI will continue to expand its upstream program in 2007 to incorporate client-owned surplus vehicles as well more sale related features to enhance the buying experience.