GM Certified Used Vehicles units featured on Cars.com will be distinguished with a GM Certified logo to help shoppers quickly identify certified vehicles. Additionally, the listings will offer links to more information to acquaint shoppers with the GM Certified Used Vehicles program and to Cars.com content, which educates potential buyers about purchasing a certified vehicle. GM Certified dealers who advertise on Cars.com will also receive additional opportunities to brand their dealerships and highlight their GM Certified inventory through the Cars.com Certified Showroom. GM Certified Used Vehicles is further supporting the campaign with a national brand campaign on Cars.com to build awareness and convert undecided shoppers into the GM Certified Used Vehicles brand.
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