www.AutoTrader.com has announced the appointment of Hal Greene to senior vice president of sales. In his new position, Greene will oversee building and managing AutoTrader.com’s national sales force.

Greene joined AutoTrader.com’s sales department in 1999 when the company had a handful of salespeople; there are now 450. He has overseen the expansion of paying dealer accounts from a few to more than 11,000, and has created six fully staffed regional offices in Boston, Norfolk, Ft. Lauderdale, Dallas, Chicago, and Los Angeles. Reporting to Greene are Regional Vice Presidents Alan Smith and John McCormick, as well as Vice President of Sales Operations Beth Jordan.

Prior to joining AutoTrader.com, Greene worked for the Atlanta Journal-Constitution, where he was retail advertising director. He started his career at the Martinsville Bulletin and was general manager of the Greensboro News & Record’s weekly newspapers. Greene’s most recent position with AutoTrader.com was vice president of dealer sales. Greene will continue to report to Jim McKnight, chief operating officer.