NextGear Capital, a provider of lending products for the automotive remarketing industry, announced the creation of its Ambassador Program for its field representatives. Through this program, the company will partner with industry experts to provide certified training modules to further develop its field representative's dealership business and industry knowledge.
As part of the Ambassador program, NextGear Capital is providing dealer training through various state independent automotive dealer associations. The company is nearing the completion of its first Ambassador training module, which is based on the NIADA's Certified Master Dealer program.
Developed in 2001, the NIADA's Certified Master Dealer program helps dealers manage and grow their businesses with an emphasis on business planning, human resources, merchandising and financial management. Led by course instructor Joe Lescota, NIADA director of dealer development, all NextGear Capital field representatives obtained certification through Northwood University upon completion of the two-day course.